American remake of Norway’s ‘Skam’ to be streamed by Facebook

Facebook’s new streaming service has secured the rights to broadcast the American version of hit Norwegian television series Skam.

American remake of Norway's 'Skam' to be streamed by Facebook
Skam actors Ulrikke Falch (R) og Josefine Frida Pettersen. Photo: Bax Lindhardt / NTB scanpix

The social media giant will broadcast the US remake of the NRK series, Facebook Head of Global Creative Strategy Ricky Van Veen confirmed during the Mipcom television conference in Cannes on Wednesday.

“This proves that NRK has made something world class, and is being noticed all over the world,” the Norwegian broadcaster’s head Thor Gjermund Eriksen said to NRK.

Facebook’s Watch platform, which was released in the US in August, will offer original television content via a streaming service on the social media website.

Skam will now be part of the range of shows that can be viewed on the media.

“When I first heard about Skam, I felt as though I’d seen the future of storytelling,” Van Veen said in a press statement quoted by NRK.

The agreement to broadcast the series on Facebook was made between the social media website and entertainment production company XIX, which had already secured the rights from NRK.

“NRK does not have any agreement with Facebook. We have an agreement with XIX, who will produce the series, and they have made the broadcasting agreement,” Eriksen said.

Earlier this week, NRK announced that rights deals to make new versions of Skam had been made with five different countries in Europe.

The agreement between NRK and XIX was announced in August 2016.

READ ALSO: Norway's 'Skam' series to get remake in five European countries


Here are the first glimpses of the American ‘Skam’

‘Skam’, the hugely successful Norwegian television series following the lives of Oslo teenagers, has been given an American remake.

Here are the first glimpses of the American 'Skam'
Will the US Skam enjoy similar levels of success to its Norwegian predecessor? Photo: Terje Bendiksby / NTB scanpix

The first clips from ‘Skam Austin’, which will be broadcast on Facebook’s US streaming service, were released via social media this week.

As with the original Norwegian series, ‘Skam Austin’ gives viewers insight and sneak previews of the lives of its characters via videos and other content posted on social media accounts.

Broadcaster NRK last year sold the rights to the series, which ended last year after a highly-popular four-series run, to several European countries as well as the United States.

And the first glimpses of what is to come have now been made available online by production company XIX Entertainment, which made the series for Facebook Watch.

Fans of the show initially began speculating after Facebook page ‘SKAM Austin’ began publishing video clips last week.

The first video, a teaser, confirmed that the first episode will be released on April 24th.

Further videos have since appeared online, as have Instagram accounts connected to characters from the new series.

Julie Andem, screenwriter on the original version of Skam, also directed the new US series.

“This proves that NRK has made something world class, and is being noticed all over the world,” the Norwegian broadcaster's director Thor Gjermund Eriksen said to NRK when the US series was announced last year.


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READ ALSO: Norway surprises with launch of 'new Skam' series