Dickinson approached FlyNonStop's chief, Espen Hennig-Olsen, in the fall of 2013 with a business proposal that offered alternative solutions for the unprofitable airline, based in Kristiansand.
NTB reports, the 56-year-old musician called Hennig-Olsen and said: "We gotta fix this!" The two men had never been spoke or met before.
Hennig-Olsen said: “[Bruce] thought our airplanes were too expensive and wanted to offer us cheaper planes.”
The proposal came too late after the airline had filed for a 53.7 million kroner bankruptcy on October 29th, 2013. Dickinson learned about the bankruptcy only a few hours after the news was known.
Dickinson offered airplanes fitting the size, traffic basis and concept of FlyNonStop, but at a cheaper cost. However, FlyNonStop made the decision to end their business based on the low number of passengers bookings.
Hennig-Olsen is himself a former rocker and the two men bonded during the talks. They liked the same music and even shared common friends.
This summer Iron Maiden played Bergen and Hennig-Olsen was invited by Bruce to attend the gig.
Bruce Dickinson is qualified pilot and also a shareholder in Cardiff Aviation of Wales. He was also involved in an airline company that went bankrupt in 2010.
The eccentric frontman has piloted regular passenger flights, bringing fans to and from Iron Maiden concerts in the airplane “Ed Force One”.