PM's herring salad tweet wins social media award

The Local
The Local - [email protected] • 6 Feb, 2014 Updated Thu 6 Feb 2014 10:38 CEST
image alt text

Norwegian Prime Minister Erna Solberg has won the award for best tweet at Norway's Social Media Awards, for a sweet pre-Christmas tweet she made to her Labour predecessor informing him that she hadn't found his recipe for herring salad.


She sent the tweet after Labour leader Jens Stoltenberg used Twitter to ask former Prime Ministerial staff if anyone remembered his special recipe for herring salad, an important part of the traditional Norwegian Christmas spread. 
"I can't find my special recipe for herring salad in the moving boxes," Stoltenberg tweeted. "Does anyone remember it?" 
Solberg quickly tweeted back. "Hi Jens, I have not found any herring recipes in the Prime Minister's residence :)". 
"The winner of this year's post / tweet works on many levels," the jury said in a statement accompanying the award. "It is spontaneous, shows humour and has a bite.  After an intense campaign, thrilling duels, and a hard fall, this tweet is a charming testament to an open Norway. A funny little thing that showed how politicians can joke together even if they are political opponents." 
The awards are part of the Social Media Days conference, held in Oslo on February 3-6.
Solberg thanked the jury for the award over Twitter, apologizing that she couldn't be present. 



The Local 2014/02/06 10:38

Please keep comments civil, constructive and on topic – and make sure to read our terms of use before getting involved.

Please log in to leave a comment.

See Also